Writing Tips: Sharing is Caring

BookBaby is a self-publishing website that I use for promotion tips. It’s totally free and helpful. Recently, I shared a link for a free download they were offering to Bookbaby members (a $10 value). One of my Facebook friends thanked me for doing so, claiming she’d seen the “crab-in-a-barrel” mentality among authors. I could understand why I wouldn’tContinue reading “Writing Tips: Sharing is Caring”

Here’s an idea: HOW you can get to 100 Beta Readers

Last time, we talked about Beta Readers (a test audience for a book) and their importance. Boy, are they important. Too often, you get the “do-this-and-it-will-work-for-you” and not the how. Like, “Get 100 Beta Readers.” You know 100 people, but they may not want to sit down, read your book, and rate your chapters, right? My friend LisaContinue reading “Here’s an idea: HOW you can get to 100 Beta Readers”

Digital Books: The Price Is Wrong

I went to the store and almost bought the second season of Superman: The Animated Series. Not for my five-year-old, for me. Don’t judge me — I have a bigger point to make about it. The reason why I didn’t buy it is because I saw the price, paused, and thought about it. You never  want a consumerContinue reading “Digital Books: The Price Is Wrong”

Paying for reviews: Worth it or not?

With my most recent novel, Reject High, I sunk a sizable chunk of my advertising budget to pay for a Kirkus indie review. Before you skeptically look at your screen, let me tell you: I have tried a lot of different marketing ideas. For my first novel, The Lost Testament, I hired a PR person, held a bookContinue reading “Paying for reviews: Worth it or not?”

KDP Success: No rhyme or reason

I’m a fan of Ecclesiastes 9:11:  “I have seen something else under the sun: The race is not to the swift or the battle to the strong, nor does food come to the wise or wealth to the brilliant or favor to the learned; but time and chance happen to them all.” It reminds meContinue reading “KDP Success: No rhyme or reason”

Self-publishing. . .a bit easy?

While sifting through comments on this blog, I came across someone who said “self-publishing is a bit easy” these days. Argh. Well, I admit — anyone can write a novel, upload it to Amazon Kindle Direct Publishing, Smashwords, or Pub It for the Nook, set a ..99 cent price tag and call themselves “self-published.” As aContinue reading “Self-publishing. . .a bit easy?”

You market yourself. . .how? (Part 2)

My literary friends and I debate over whether or not Kindle Direct Publishing’s Select Program is “worth it.” Actually, they think I’m a little cray cray for considering anything besides Select, but I’ve been called worse. Amazon’s Select program allows you to set 5 days (per book) where your book can be downloaded for freeContinue reading “You market yourself. . .how? (Part 2)”

You market yourself. . .how? (Part 1)

Recently, a friend asked me, “How do you market yourself [as an indie/self-publisher]?” Aye, there’s the rub. Indie and self-pubbed authors want to sell books, but don’t necessarily know how. Witness almost any self-publishing outfit that will offer you bookmarks, business cards, placards, postcards, and the like as marketing collateral (don’t fall for it — do itContinue reading “You market yourself. . .how? (Part 1)”

Barnes and Noble: The inside details (or lack thereof) of a rejection letter

When I talk about publishing, I use quirky comparisons for effect. For example, my “ketchup and cheese” rule:  just because it’s cheap, doesn’t mean it’s good. Have you ever bought generic ketchup or cheese? Off-brand ketchup and Heinz have one thing in common — they’re both red. Cheap cheese melts like hot glue, and whileContinue reading “Barnes and Noble: The inside details (or lack thereof) of a rejection letter”

What’s the toughest part about self-publishing?

Last month, me and Kemya Scott of Phisco Marketing held a Social Media and Self-Publishing Facebook Chat. There, a chatter asked me, “What’s the toughest part about self-publishing?” That was a few weeks ago, and I still don’t have a better answer than, “it depends.” Where do you want to go as an author? IfContinue reading “What’s the toughest part about self-publishing?”